Privacy Policy

Last updated: September 2026

Welcome to the SmartClip web application (herein: "Service"), operated by SmartClip, reg. no. 040442279 (herein: "Service Operator").

Service Operator respects the privacy of users of the Service it manages and operates.

The terms herein outline the policies of Service Operator concerning privacy protection, and Service Operator hereby commits to the User to observe and comply with this policy.

The purpose of this policy is to specify the practices of Service Operator with relation to user privacy and how Service Operator uses the information provided by Service users or collected by Service Operator in the course of using the Service.

Use of the Service constitutes your consent to the terms herein.

The terms herein are applicable to any use of the web-based Service via any device (e.g., mobile phone, laptop, desktop computer, etc.). Furthermore, they apply to any use of the Service via any internet browser or means of communication.

This policy also applies to the dedicated participant sites of the Greeting and Photo Video and Q&A Video products, and to the operational reminders sent to participants in these products.

Service Registration and Provision of Details as Precondition of Use

The Client (herein: "Service Client") may use the Service upon receiving a WhatsApp message with a link to the Service. The following details will be requested: first name and last name. The Client's mobile phone number and email address are collected by us during initial communication and quote provision.

The Participant (herein: "Project Participant") may use the Service after receiving a message (WhatsApp, Facebook Messenger, email, or any other means of communication) from the Client with a link to the Service. The following details will be requested: first name and last name. Additionally, the Participant may choose to provide an email address to receive reminders before the filming deadline and to register for marketing content (optional).

You must provide correct, accurate, and complete details only, and you hereby confirm the integrity of the details you provided. The data you provided will be stored by the company. Incorrect and/or incomplete details may preclude you from using the Service.

Permissions List and Data Collection

We collect information from devices you use to access our web Service, in accordance with the permissions you granted.

Required Permissions:

Camera Access: Required for capturing video recordings as requested by the project
Gallery Access: For selecting existing photos and videos from the device and uploading them to the Service
Cookies and Local Storage: For maintaining user session and preference data

Information We Collect:

Personal Information: First name, last name, and email address (optional for participants); for the Greeting and Photo Video and Q&A Video products - also participants' phone numbers, as provided to us by the Service Client
Technical Information: Browser type, operating system, IP address, access times
User-Generated Content: Video recordings, images, texts related to the project

Data Security and Storage

Service Operator implements appropriate technical and organizational security measures to protect your personal data:

Data Encryption: All information is transmitted using secure HTTPS protocols
Secure Storage: Personal information is stored on secure AWS servers
Restricted Access: Access to personal information is limited to authorized personnel only
Security Assessments: Regular security assessments and updates are conducted

Third-Party Services We Use:

AWS (Amazon Web Services): For media storage (videos and images) - AWS servers may be located outside Israel
Firebase: For storing usernames and identification data, as well as for additional features that may be added to the Service
Analytics Tools: For collecting data on Service usage for optimization, debugging, and improving user experience

Data Transfer: When using international cloud services, data may be transferred and stored on international servers. All data transfers are conducted in accordance with international security standards.

Despite these data security efforts, there is no absolute certainty that data will not be exposed in case of a breach into the Service systems or servers.

The User agrees that Service Operator shall bear no liability for data exposure in any case of a breach into the Service systems or servers, if it is not due to negligence on the part of Service Operator and/or not through their fault. The User waives any demand, claim, or argument against the company in such relation.

Database and Use of Information by Service Operator

Service Operator may store data provided by the User in its databases.

The data collected will be stored in Service Operator's databases and under its responsibility through AWS and Firebase services.

Service Operator may use the data subject to this Privacy Policy, or pursuant to the provisions of any law.

Use of the information collected will be done for the following purposes:

Providing the services requested by the user
Allowing use of various Service features
Improving and expanding the services and contents offered on the Service
Optimization and bug fixes
Analytics related to Service usage and error tracking
Modifying or terminating existing contents and services

Direct Marketing and Marketing Communications

Operational Reminders

SmartClip may send Participants reminders before the filming deadline, provided the Participant has supplied an email address and explicitly confirmed receipt of reminders.

These reminders are part of the Service operation and do not constitute marketing content. A Participant who confirmed receiving reminders will receive up to two reminders before the filming deadline.

For the Greeting and Photo Video and Q&A Video products, participants' phone numbers are provided to us by the Service Client for project operation purposes, and SmartClip may send these participants up to two operational SMS reminders before the filming deadline. These reminders are also part of the Service operation and do not constitute marketing content. A participant who does not wish to receive reminders may opt out by contacting contact@smartclip.co.il.

Marketing and Advertising Communications

Service Operator may send the Client and Participants, via the means of communication at its disposal, including email, information about its services, as well as marketing and advertising information.

Marketing communications will be sent only to Participants who explicitly chose to receive them upon registration to the Service, by checking a dedicated consent box.

Free Consent: Consent to receive marketing communications is entirely voluntary and is not a condition for using the Service. Non-consent to receiving communications will not prevent the Participant from using the Service in full.

Withdrawal of Consent: At any time, consent may be withdrawn and receipt of marketing content may be discontinued by:

Clicking the "Unsubscribe" link at the bottom of any marketing email
Direct contact to contact@smartclip.co.il

The Client and Participant hereby agree and confirm that they shall have no suit or argument against Service Operator with relation to the use of their details as stated above.

Incentives and Promotions

In cases where an incentive is offered (such as a discount voucher) in exchange for registration to marketing communications:

The incentive is conditional on voluntary registration to communications
Registration may be canceled at any time, even after receiving the incentive
Non-receipt of the incentive will not prevent use of the Service

Right to Data Deletion ("Right to be Forgotten")

Every user is entitled to request deletion of all their personal information from our databases, at any time.

To Request Deletion:

Contact us at contact@smartclip.co.il
Specify your full name and project details (if known)
Deletion will be performed within 30 days of the request

Exception: In cases where the law requires retention of documents (such as receipts for tax purposes), we will retain only the minimum information required by law.

Data Transfer Upon Cessation of Operations

If the business is sold or transferred to another entity, user details will be transferred to the new owner only if they commit to honor this Privacy Policy.

Data Retention and Deletion Policy

SmartClip implements a proactive privacy protection and data minimization policy:

Automatic Deletion of Project Materials

Project materials (video recordings, images, texts, and recordings related to the project) are automatically deleted approximately two months after the event date.

This deletion is performed without requiring a user request and is part of our commitment to privacy protection.

Retention of Contact Information

Contact information (first name, last name, email address) of Clients and Participants will be retained in our databases for the period required to operate the Service and comply with legal requirements, or until an explicit deletion request from the user.

The Completed Clip

The completed clip is delivered to the Service Client and stored in external backup indefinitely.

Storing the clip allows the Client to contact us at any time and receive an additional copy of the clip, even years after the event. Resending a copy from backup is free of charge for up to one year after the event date; afterwards, an archive-retrieval fee may apply, as detailed in the quote.

The Service Client may request deletion of the clip at any time by contacting contact@smartclip.co.il

SmartClip may use the completed clip only in the following cases:

The Service Client contacted us and requested an additional copy
The Client explicitly authorized in writing the use of the clip for advertising purposes

Contents to be Provided by User

Upon provision of contents by users for the purpose of creating the clip, you hereby declare and confirm that you are not infringing on the privacy of another person.

Provision of Data to Third Party

Service Operator will not sell your personal information to third parties.

Service Operator may permit access to data in databases and/or forward data to any third party, according to the type of services, and also for the purposes of operating, developing, and improving the Service.

Pursuant to the 1981 Privacy Protection Law, every person is entitled to view the data stored about them in a database. A person who wishes to view their data or found it to be incorrect, incomplete, unclear, or outdated, may contact us with a request to amend or erase the data, as applicable, via contact@smartclip.co.il.

Furthermore, Service Operator shall not provide your personal details or the data collected about your Service activity to third parties, unless:

In case of breaching the Service's Terms of Use
Insofar as you take illegal actions using the Service
Insofar as a judicial order is issued, ordering the provision of your details or information about you to a third party
Insofar as Service Operator sells or transfers, in any form whatsoever, the operations of the Service to any corporation, provided that such corporation undertakes toward you according to the provisions of this Privacy Policy

SmartClip Website and Landing Pages

This policy also applies to the website smartclip.co.il and to SmartClip landing pages (for example lp.smartclip.co.il). On the website and landing pages we do not ask you to fill in personal details. Contact is made by clicking a button that opens a WhatsApp chat or a phone call, and from that moment the WhatsApp terms of service apply to the conversation.

However, these pages use Google tools:

Google Analytics, for statistical measurement of page usage: number of visitors, traffic source and the parts of the page viewed.
Google Ads, for conversion measurement: recording that a WhatsApp or phone button was clicked after arriving from an ad, to measure advertising effectiveness, and for showing tailored ads (remarketing) on the Google network to people who visited the page.

These tools use cookies and similar identifiers, and the information collected through them (such as IP address, browser type, access times and actions on the page) is transferred to Google and processed under Google's privacy policy. You can opt out of tailored ads in Google's ad settings (adssettings.google.com), and block or delete cookies in your browser settings.

Cookies

The User acknowledges Service Operator's use of Cookies and local storage for the regular and proper operation of the Service, including for the purpose of:

Maintaining user session after entering name
Collecting statistical data on the use of the Service
Data security and improving Service performance
Analytics and error tracking

The use of Cookies and analytics tools is subject to this Privacy Policy and the policies of external service providers.

You may restrict or delete Cookies through your browser settings, but this may affect Service functionality.

Changes to Privacy Policy

Service Operator reserves the right to amend the Terms of Use and the Privacy Policy from time to time, without being required to give notice beyond publishing an updated version on the Service.

Contact

We welcome users to contact us with any inquiry about the Service or the terms of its Privacy Policy, with all details mentioned, and we guarantee to handle your inquiries swiftly and efficiently.